Magnit Global is a leading, global professional services and technology company and a certified "Great Place to Work". We have been a leader in contingent workforce management since 1991 and work with leading Fortune 500 companies and other large organizations across numerous verticals including consumer electronics, research and development, pharmaceuticals, health services, and many more!

We're glad to continue a relationship with you and happy to assist in the next steps of your career once more!

This contract opportunity is with Gartner.

About the Role

Support Gartner's Conferences Marketing team by developing and executing sponsor-focused marketing campaigns, including email marketing, lead generation, and ROI reporting.

What You'll Do

• Oversee, develop, and execute marketing messages and strategies that increase Gartner Conferences brand awareness and exhibiting opportunities.
• Understand the competitive landscape and be an expert on our competition and their positioning.
• Manage the Global Exhibitor Sales microsite and individual marketing sites/exhibitor pages, ensuring relevant keywords and messaging.
• Evaluate and create video content for sales, email, and digital campaigns.
• Perform and present data analysis of key metrics from various initiatives, including ROI analysis and benchmarking.
• Conduct content audits on digital/email campaigns, run A/B testing, and identify content gaps.
• Assess the effectiveness of TOFU marketing programs and recommend changes as needed.
• Collaborate with brand, digital teams, SEO, and creative teams to create content.
• Research and stay updated on SEO, content trends, and consumer behavior.
• Work with sales and marketing teams to develop exhibitor positioning and messaging.
• Understand and document the buyer’s process and drive changes to sales and marketing processes based on insights.
• Support in-person lead generation activities to enhance the prospect/sponsor experience, managing logistics and ensuring smooth execution as needed.

What You'll Bring

• Bachelor's Degree in a related field of study.
• Minimum of 3+ years’ experience in B2B product marketing and value message development for executive-level audiences.
• Experience in outbound/digital marketing and delivering revenue through marketing and sales channels.
• Proven marketing leadership and partnership with sales and client-facing stakeholders.
• Knowledge and experience in multi-channel marketing campaign creation, lead management, and pipeline conversion.
• Data-driven and analytical, with experience in Google Analytics and PowerBI being a plus.
• Strong interpersonal, collaborative, and communication skills.
• Experience with design principles and tools like Canva.
• SEO/SEM, web content creation, and content management skills; experience with Adobe Experience Manager is a plus.
• Ability to combine customer insights, data, and analysis to develop compelling messaging and content.

Preferred Qualifications

• Intellectually curious with the ability to synthesize competitive information and inform marketing strategy.
• Strong communicator with excellent presentation and writing/editing skills.
• Collaborative and able to build relationships across teams and stakeholders.
• Self-starter with adaptability and the ability to work in a fast-paced environment.
• Detail-oriented with a focus on quality control and accuracy.
• Analytical with the ability to define problems, collect data, and draw valid conclusions.
• Strong project management skills with the ability to prioritize and meet deadlines.
• Positive attitude and a willingness to learn from challenges and improve processes.

This is the pay range that Magnit reasonably expects to pay for this position: $45.66/hour - $45.66/hour.

Benefits: Medical, Dental, Vision, 401K