Magnit Global is a leading, global professional services and technology company and a certified "Great Place to Work". We have been a leader in contingent workforce management since 1991 and work with leading Fortune 500 companies and other large organizations across numerous verticals including consumer electronics, research and development, pharmaceuticals, health services, and many more!

We're glad to continue a relationship with you and happy to assist in the next steps of your career once more!

This contract opportunity is with Intuit.

About the Role

Lead the development and execution of top-of-funnel growth strategies for Assisted Growth Strategy teams, driving customer acquisition and growth through product marketing and strategic initiatives.

What You'll Do

• Lead the development and execution of top-of-funnel (TOF) growth strategies for the Assisted Growth Strategy team (focused on our Consumer and Small Business Assisted tax customer segments), driving customer acquisition and growth through product marketing and strategic growth initiatives.
• Leverage customer insights, competitive understanding, and analytics data to unlock growth opportunities and influence product roadmaps; ensure we're applying the right level of strategic rigor in decision making.
• Build cross-functional business cases for strategic growth opportunities across product, experts, marketing, success, and service delivery, defining required investments and anticipated returns.
• Own the customer problem and collaborate with data science, finance, and research to develop a robust learning plan to build deeper insights and scalable opportunities for the Assisted Tax customer.
• Act as a key strategic liaison with Product, partnering closely with Product & Customer Success to identify and help bring to life product features or expert-led experiences that increase acquisition and conversion.
• Build new and optimize existing Assisted Tax customer journeys for top entry points.
• Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B testing, to roll out experiences and new top-of-funnel growth strategies that deliver improved business outcomes.
• Partner with other strategy teams within Assisted growth strategy to build experiences and communication that drives holistic appeal across in-person/virtual/hybrid tax prep and personal & business tax.
• Partner with Product Marketing on positioning, messaging hierarchy, naming, service messaging, product assets, and front-door season readiness, translating growth strategies into actionable toolkits.
• Serve as the SME for top-of-funnel performance data across channels, informing real-time optimization and investment decisions.
• Partner cross-functionally to ensure growth alignment across channels.
• Apply expertise in acquisition channels and retention mechanisms to reinforce the growth flywheel.
• Independently manage strategic projects and resolve complex issues through cross-functional collaboration across PMM, Research, Analytics, Finance, Product, and Customer Success teams.
• Collaborate with Analytics and PMM to identify what strategies are working/not working and make recommendations on in-season pivots needed to reach short- and long-term growth targets.

What You'll Bring

• 10+ years professional experience in growth/marketing strategy or product management, with demonstrated success driving top-of-funnel (TOF) acquisition and growth initiatives.
• Proven track record partnering directly with Product teams — able to translate growth strategy and customer insight into product roadmap influence.
• Proven experience influencing cross-functional teams to deliver strong growth.
• Proven success in designing and executing integrated marketing and growth strategies across digital and offline channels.
• Strategic mindset with the ability to integrate a thorough understanding of business priorities into short- & long-term strategic plans.
• Self-starter with a demonstrated track record of proactively and independently taking on leadership roles in projects, prioritizing what matters, and managing multiple work streams simultaneously.
• Solid written and verbal skills to communicate strategic objectives, recommendations, and results to cross-functional teams and senior leadership.
• Demonstrated high levels of ownership, responsibility, initiative, and the desire to drive significant, measurable performance results.
• Track record of making principled, data-based business decisions while managing ambiguity.
• Strong experience uncovering qualitative and quantitative customer insights to drive decisions and influence end-to-end customer experiences.
• Strong data analysis skills, including hypothesis-driven testing, test result analysis, and making recommendations.
• Plus: Experience working with or leading expert-led or service-based business models with in-person, virtual, and hybrid or omnichannel experiences.
• Plus: Experience in monetization or pricing strategy.

Minimum Qualifications

• Bachelor's degree required; MBA preferred.

This is the pay range that Magnit reasonably expects to pay for this position: $106.24/hour - $106.24/hour.

Benefits: Medical, Dental, Vision, 401K